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← Betterment

Sr. Social Media & Content Associate

Betterment
Location
Betterment HQ - New York City
Posted
1 month ago
Department
Marketing
Salary
$89,000 - $99,500
What they actually want (must-haves)
  • 2-3 years of experience in social media, digital marketing, or content creation
  • Established ability to manage day-to-day publishing across corporate social channels
  • Experience with social video, including short-form video creation and platform-native best practices
  • Excellent writing and visual communication skills
  • Strong organizational skills and attention to detail
  • Familiarity with analytics and scheduling tools (e.g., Hootsuite, Meta)
Nice to have
  • Experience in financial services or other regulated industries
What the job really is

The Sr. Social Media & Content Associate at Betterment will support the execution of the company's organic social strategy across multiple business lines. Daily tasks include drafting and publishing content, managing compliance workflows, monitoring social media engagement, and analyzing performance metrics. The role requires creativity and the ability to simplify complex financial topics into engaging content, while collaborating with various teams to enhance brand storytelling.

Benefits
  • Medical, dental, and vision coverage
  • Life and AD&D insurance
  • Short- and long-term disability
  • Infertility support and WPATH-aligned transgender health benefits
  • Employee Assistance Program (EAP)
  • Transit benefits and FSA and HSA options
Things to weigh
  • No specific mention of remote work flexibility outside of hybrid model
  • Salary range provided but may vary based on multiple factors
  • Role requires creativity in a regulated industry, which may limit content scope
Job score4.4/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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