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Senior User Acquisition Manager (Meta Ads)

Vacancies
Location
Kyiv
Posted
18 days ago
Department
Marketing
What they actually want (must-haves)
  • Experience in user acquisition and digital marketing, specifically with Meta Ads
  • Strong analytical skills and ability to work with numbers
  • Proven track record of managing significant advertising budgets
  • Ability to develop and execute marketing strategies independently
What the job really is

The Senior User Acquisition Manager (Meta Ads) will be responsible for leading the Meta Ads strategy for a web-based social networking platform, focusing on scaling the ad spend from $300K to over $1M monthly while maintaining a strong return on ad spend (ROAS). This role involves full ownership of strategy, budget, and structure, with support from dedicated teams in MarTech, Marketing Analytics, and Creative, allowing the manager to concentrate on strategic growth rather than technical tasks.

Things to weigh
  • The role involves significant responsibility with a clear path to leadership within a year, which may appeal to candidates looking for growth opportunities.
  • The platform uses a credit-based transactional model, which may differ from traditional subscription models and could require a different approach to user acquisition.
  • No specific salary or benefits are mentioned in the posting.
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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