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Digital Marketing Manager – Resident Shows

Cirquedusoleil
Location
Las Vegas, NV
Posted
1 month ago
Department
Sales, Marketing and Communications
What they actually want (must-haves)
  • Bachelor's Degree in Marketing, Communications, Business, Digital Marketing, or a related field
  • At least 5 years of experience in digital marketing, performance marketing, entertainment marketing, tourism marketing, advertising, or agency environments
  • Demonstrated expertise in paid search (Google Ads, Microsoft Ads) and paid social advertising (Meta, TikTok, YouTube, and other emerging platforms)
  • Experience managing multi-million-dollar digital advertising budgets and optimizing campaigns based on revenue performance and return on ad spend
  • Strong understanding of Google Analytics (GA4), Google Tag Manager, Looker Studio, and other digital analytics and reporting platforms
  • Strong analytical skills with the ability to interpret data and develop strategic business recommendations
Nice to have
  • Previous experience driving revenue, ticket sales, or consumer demand through digital marketing initiatives preferred
  • Experience with audience segmentation, attribution, conversion optimization, A/B testing, and digital performance reporting
What the job really is

The Digital Marketing Manager will lead the digital marketing strategy for Cirque du Soleil's Resident Shows in Las Vegas, focusing on performance marketing to drive ticket sales and revenue growth. This role involves developing and optimizing campaigns across various digital platforms, collaborating with internal teams and external agencies, and analyzing performance data to inform strategic decisions. The position requires a blend of strategic thinking and hands-on execution in a fast-paced environment.

Things to weigh
  • No salary listed
  • Fast-paced and collaborative environment may not suit everyone
  • Role involves working closely with various teams and external agencies, which may require strong interpersonal skills
Job score3/5
Benefits1/5
Freshness4/5
Career value5/5
Role clarity5/5
Pay transparency0/5

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