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← Zeta Global

Senior Analyst, Analytics and Insights (Programmatic)

Zeta Global
Location
Bangalore, India
Posted
23 days ago
Department
Data Science & Analytics
What they actually want (must-haves)
  • 2+ years of working experience in a similar role
  • Extensive experience with SQL and Excel/pivot tables
  • Experience in a digital media/Programmatic analytics role
  • Experience pulling & putting together audience insights reports
  • Bachelor’s degree in Business, Finance, Economics, Statistics, Marketing or equivalent experience
  • Client facing experience
Nice to have
  • Experience with VBA/Excel Macros, Tableau, Python, SAS or other data manipulation tools
  • A great communicator who is able to convey complex technical features in simple terms
  • Someone with an aptitude for media and strategy
  • Able to multitask and prioritize among several high-profile clients
  • High degree of creativity, attention to detail, self-motivation, and drive
What the job really is

The Senior Analyst, Analytics and Insights (Programmatic) role at Zeta Global involves providing actionable insights to both clients and internal teams. Analysts will lead communication campaign strategies, analyze performance data, design tests for model evaluation, and collaborate with clients to address business challenges. The position requires a strong focus on optimizing campaign performance and delivering insights that align with clients' marketing goals.

Things to weigh
  • No salary listed
  • Fast-paced startup environment may require adaptability
  • Role involves significant client interaction, which may not suit everyone
Job score2.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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