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← World Surf League

Senior Director Marketing/VP Marketing

World Surf League
Location
Playa Del Rey- HQ
Posted
2 days ago
Department
Marketing & Communications
Salary
$150,000 – $180,000
What they actually want (must-haves)
  • 8-10 years of experience in marketing
  • 3 years in a senior leadership role
  • Proven track record in fan, audience or customer acquisition
  • Strong digital marketing background
  • Hands-on experience with Martech and CDP platforms
  • Experience leading and developing a team
Nice to have
  • Experience in live sports, action sports or surf
  • Genuine passion for surfing and surf culture
  • Additional language skills
What the job really is

The Senior Director Marketing/VP Marketing at the World Surf League will be responsible for developing and executing a comprehensive marketing strategy aimed at growing the audience and enhancing fan engagement. This role involves leading a team, managing digital marketing efforts, and collaborating with various departments to ensure cohesive campaign execution. The position also requires a focus on athlete marketing, digital strategy, and commercial accountability, with a strong emphasis on connecting marketing initiatives to revenue growth.

Benefits
  • Annual Salary Range: $150,000 – $180,000
  • Title and compensation scaled to experience
Things to weigh
  • Hybrid working environment (in office Tuesday-Thursday)
  • Flexible schedule preferred, with potential for evenings and weekends
  • Culturally connected - understanding youth culture and action sports is important
Job score4/5
Benefits1/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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