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← WorldStrides

Manager, Social & Influencer Marketing

WorldStrides
Location
United States
Posted
25 days ago
Department
Marketing
What they actually want (must-haves)
  • 4–6 years of social media marketing and/or influencer marketing experience
  • Content creator instincts — you write compelling captions, can brief photographers, and edit short-form video
  • Deep platform fluency: TikTok, Instagram, YouTube, Facebook, LinkedIn
  • Proven experience building or managing an influencer marketing program with measurable outcomes
  • Strong analytics skills — you measure performance and optimize based on data, not instinct alone
Nice to have
  • Experience with youth brands, education, travel, or mission-driven consumer organizations
  • Existing relationships with the teacher creator or student travel influencer community
  • Experience with influencer platforms such as AspireIQ, CreatorIQ, or Later
  • Video production or editing skills (Premiere, CapCut, or similar)
  • UGC strategy experience — building programs that generate student-created content at scale
What the job really is

As the Manager of Social & Influencer Marketing at WorldStrides, you will develop and execute the organic social media strategy and influencer marketing program for the brand. This includes managing content across various platforms, building relationships with influencers, and analyzing performance metrics to enhance engagement and reach. The role is creative and entrepreneurial, focusing on storytelling that resonates with educators, students, and parents.

Benefits
  • Comprehensive health benefits: medical, dental, vision, life, AD&D, accident, critical illness, disability insurance, FSA/HSA options with employer HSA contributions, and a generous 401(k) match
  • Generous paid time off including 11 paid company holidays, 25 PTO days the first year (prorated), 1 paid volunteer day, 4 mental health days, and bereavement
  • Professional development support, including up to $5,250 annually for tuition reimbursement and up to $1,000 for certifications annually
  • Opportunities for paid and discounted travel
  • Flexible work schedule providing on-site, remote, and hybrid office opportunities
  • Encouraged participation in a wide variety of Employee Resource Groups
Things to weigh
  • No specific details on the existing social media presence or current challenges in the role
  • The role requires building an influencer program from scratch, which may involve significant initial effort and uncertainty
  • Salary range provided, but actual compensation may vary based on various factors
  • The position does not offer sponsorship for work authorization, limiting candidate eligibility
Job score3.6/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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