HHiring Reality
← Workstream

Head of Brand & Product Marketing

Workstream
Location
Singapore
Posted
10 days ago
Department
Marketing
What they actually want (must-haves)
  • 5+ years in B2B marketing with product marketing experience
  • Management experience leading marketing teams
  • Experience with SMB buyers, hourly/frontline workforces, HR tech, or payroll
  • Ability to produce sharp positioning and build systems for team output
  • Experience using AI agents in daily work
  • Strong focus on measuring marketing success in pipeline and revenue
Nice to have
  • Experience with code-based automation workflows (e.g. Python scripts, APIs, Zapier)
  • Familiarity with marketing tools like HubSpot, Google Analytics, Google Tag Manager
What the job really is

The Head of Brand & Product Marketing at Workstream will be responsible for positioning and launching the company's products, particularly as it transitions to an AI-native platform. This role involves leading product marketing, brand, content, and design teams, managing go-to-market strategies, and collaborating closely with sales to enhance messaging and customer engagement. The position requires a hands-on leader who thrives in a fast-paced environment and is eager to drive significant impact quickly.

Benefits
  • Health Insurance
  • Flexible PTO
  • Follow Singapore Holidays
  • Company-issued device provided
  • Workstream will process CPF and taxes
Things to weigh
  • No salary listed
  • Fast-paced environment may not suit everyone
  • High expectations for output and performance
Job score3.4/5
Benefits3/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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