HHiring Reality
← Wikimedia Foundation

Head of Marketing

Wikimedia Foundation
Location
Remote
Posted
1 month ago
Department
Communications
What they actually want (must-haves)
  • 12+ years of marketing experience
  • Significant knowledge of product marketing (at least 5 years in a b2c setting)
  • Experience leading and line managing a multidisciplinary marketing team
  • Experience building product messaging and value propositions
  • Ability to adapt tone, voice, and message across different cultural contexts
  • Experience developing and overseeing a multichannel strategy across paid, owned, and earned media
Nice to have
  • Curiosity and enthusiasm for the Wikimedia mission
What the job really is

The Head of Marketing at the Wikimedia Foundation will establish and oversee a new product marketing function while integrating existing marketing efforts. This role involves collaborating with various stakeholders to shape the go-to-market strategy, leading a team focused on audience engagement, and developing metrics to measure marketing effectiveness. The position requires a strategic approach to both product and brand marketing, ensuring alignment with the Foundation's mission to keep Wikipedia relevant and visible globally.

Things to weigh
  • Remote role with flexibility outside standard hours expected
  • Position involves building a new function from the ground up
  • No specific salary listed for non-US applicants, compensation based on skills and location
Job score2.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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