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← Webflow

Demand Generation Associate, Field Programs

Webflow
Location
U.S. Remote
Posted
1 month ago
Department
Marketing
Salary
$116,500 - $140,000
What they actually want (must-haves)
  • 2-4 years of experience in demand generation, revenue marketing, growth marketing or a similar function at a B2B SaaS company
  • Track record of coordinating cross-functional programs across Sales, SDR/XDR, and marketing
  • Working experience with AI tools in production workflows
  • Comfort with marketing automation and CRM systems (e.g., Marketo, HubSpot, Salesforce)
What the job really is

As a Demand Generation Associate for Field Programs at Webflow, you'll be responsible for generating pipeline through various sponsorships and field activations. Your role involves managing the execution of demand generation strategies, overseeing third-party sponsorships, and coordinating event follow-ups. You'll also leverage AI tools to enhance workflows and contribute to the overall demand generation strategy as you grow in the position.

Benefits
  • Equity (RSUs) in the company
  • Comprehensive medical, dental, and vision plans with most premiums covered
  • 12 weeks of paid parental leave for all parents
  • Flexible vacation, paid holidays, and a sabbatical program
  • Access to mental health resources, therapy, and coaching
  • 401(k) with 100% employer match (up to $6,000/year)
Things to weigh
  • Remote-first position with some travel required (15-20%)
  • The role involves a significant amount of ownership and responsibility from the start
  • The compensation varies based on geographic location and experience, which may require negotiation
  • The job requires operational discipline and proactive communication with multiple teams
Job score4/5
Benefits4/5
Freshness3/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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