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Product Marketing Manager

Upshop
Location
Miami,FL
Posted
1 month ago
Department
Marketing
What they actually want (must-haves)
  • 3+ years of experience in Product Marketing, Sales Enablement, B2B SaaS marketing, or a related role
  • Strong understanding of core product marketing disciplines including positioning, messaging, buyer personas, competitive intelligence, go-to-market strategy, and product launches
  • Demonstrated experience developing sales enablement programs and materials for customer-facing teams
  • Experience managing, organizing, or governing sales and marketing content within a content management, sales enablement, or knowledge management environment
  • Excellent written and verbal communication skills with the ability to simplify complex products and technical concepts into clear, compelling customer value
  • Strong presentation and storytelling skills, particularly for sales and executive audiences
Nice to have
  • Experience with sales enablement or content management platforms such as Seismic, Highspot, Mindtickle, Showpad, or similar technologies
  • Experience with CRM platforms such as Salesforce or HubSpot
  • Experience within retail technology, grocery, convenience, foodservice, supply chain, inventory management, or store operations
  • Experience marketing SaaS or enterprise technology solutions
  • Experience building or scaling enablement programs in a growing B2B SaaS organization
What the job really is

As a Product Marketing Manager at Upshop, you will create compelling narratives and content that highlight the value of Upshop's AI-powered SaaS solutions for the grocery and convenience store markets. Your role involves collaborating with various teams to develop go-to-market strategies, sales enablement programs, and a centralized content ecosystem, ensuring that customer-facing teams are well-equipped to communicate product benefits effectively.

Things to weigh
  • No salary listed
  • Role requires collaboration across multiple departments, which may involve managing various stakeholders and initiatives simultaneously.
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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