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← Universal Audio

Senior Software Product Marketing Manager

Universal Audio
Location
Remote (Domestic USA); Scotts Valley, California
Posted
1 month ago
Department
4200 Product Marketing
Salary
$125,000 - $135,000
What they actually want (must-haves)
  • Experience in music recording and creation technology including effects processors and plug-ins, digital audio workstations, recording interfaces, and virtual instruments
  • Experience with the Pragmatic Institute framework, particularly outside-in messaging and persona-driven positioning
  • Strong data literacy and reporting skills
  • Strong project management and communication skills
  • Bachelor’s degree (or equivalent work experience)
  • 5+ years of marketing or product management experience
Nice to have
  • Marketing experience across multiple domains (brand, social, artist, growth, lifecycle)
  • Experience with writing or video production
  • Strong Excel and PowerPoint skills (or the equivalent Google Workspace tools)
  • Passion for music, whether as a creator, performer, or enthusiast
What the job really is

The Senior Software Product Marketing Manager will develop go-to-market strategies by collaborating with Software Product Management to address validated market problems. This role involves creating the GTM Strategy and Requirements Plan, which outlines target personas, value propositions, and competitive positioning. The manager will also engage in market intelligence, messaging development, and training sales teams to effectively communicate product benefits.

Benefits
  • Profit sharing
  • Medical/Dental/Vision
  • 401K Safe Harbor Contribution
  • Stock Options
  • Flexible time-off (PTO/Sick Leave/Company Holiday Time-off)
Things to weigh
  • Salary range is $125,000 - $135,000, which may vary based on location
  • Position requires strong familiarity with the music technology industry
  • Remote work is available, but candidates near Scotts Valley, CA are preferred
Job score4/5
Benefits3/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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