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← ThirdLove

Growth Marketing Manager: Paid Social

ThirdLove
Location
Remote
Posted
19 days ago
Department
Marketing
What they actually want (must-haves)
  • 5–7 years of hands-on experience in paid social, with a meaningful portion managing Meta Ads at scale (six-figure monthly budgets or above) in fashion and/or apparel e-commerce industries
  • Deep working knowledge of Meta Ads Manager — campaign structure, auction mechanics, creative testing, Advantage+ features, product feed management, and attribution settings
  • A genuine creative sensibility with strong opinions about what makes paid social work
  • Strong analytical fluency to build a performance narrative from raw data
  • Experience with or strong understanding of TikTok Ads
  • Experience managing or coordinating external agency or vendor relationships
Nice to have
  • Pinterest Ads experience
  • Experience managing or directing AI execution tools for paid channel execution
  • Familiarity with MMM, MTA, or incrementality testing methodologies
  • In-house DTC or e-commerce experience with direct business accountability
What the job really is

The Growth Marketing Manager for Paid Social at Thirdlove will be responsible for developing and executing strategies on Meta and TikTok, while also supporting Pinterest. This role involves managing budgets, optimizing performance through AI tools, and collaborating with creative teams to ensure effective campaigns. The manager will also oversee agency relationships and contribute to performance reporting and testing.

Benefits
  • Competitive salary + equity
  • Medical/Dental/Vision insurance
  • Paid parental leave
  • Flex time off
  • Discounted and free products
Things to weigh
  • No specific mention of remote work policy beyond the location being remote
  • Salary range provided, but may not meet all expectations depending on experience
  • The role requires a strong balance of creative and analytical skills, which may not suit all candidates
Job score3.2/5
Benefits3/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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