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← ThirdLove

Growth Marketing Manager: Paid Search and Display

ThirdLove
Location
Remote
Posted
19 days ago
Department
Marketing
What they actually want (must-haves)
  • 5–7 years of hands-on experience in paid search and display at scale (six-figure monthly budgets or above) in fashion and/or apparel e-commerce industries
  • Deep working knowledge of Google Ads — campaign structure, Smart Bidding, Performance Max, search term management, Quality Score, product feed management and attribution settings
  • Strong analytical fluency: you can build a performance narrative from raw data, not just pull a report
  • Experience with or working knowledge of programmatic channels — DSP mechanics, deal types (PMP, open auction), brand safety, and audience targeting
  • Experience managing or coordinating external agency or vendor relationships, with accountability for their performance outcomes
  • Cross-functional instincts: you have worked with creative teams, data teams, site teams, and external partners and found ways to move forward even when priorities differ
Nice to have
  • CTV channel experience — MNTN or other CTV/OTT platforms
  • Experience managing or directing AI execution tools for paid channel execution
  • Familiarity with MMM, MTA, or incrementality testing methodologies
  • In-house DTC or e-commerce experience where you owned your channels with direct business accountability
What the job really is

As the Growth Marketing Manager for Paid Search and Display at Thirdlove, you will be responsible for developing and executing strategies across various digital marketing channels including Google Ads, display, and CTV. Your role involves managing budgets, optimizing performance through data analysis, and collaborating with cross-functional teams to enhance customer acquisition and engagement. You will also oversee relationships with external partners and utilize AI tools for campaign execution and optimization.

Benefits
  • Competitive salary + equity
  • Medical/Dental/Vision insurance
  • Paid parental leave
  • Flex time off
  • Discounted and free products
Things to weigh
  • Salary range is specified as 95-120K, which may vary based on experience
  • The role requires a strong analytical background and comfort with AI tools, which may be challenging for some candidates
  • The position is remote, which may affect team collaboration dynamics
Job score3.2/5
Benefits3/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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