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Product Marketing Manager II

Sprout General Referrals
Location
Remote US
Posted
18 days ago
Department
Marketing
Salary
$94,400.00 – $118,000.00
What they actually want (must-haves)
  • 4+ years of experience in product marketing, lifecycle marketing, campaigns, or relevant B2B SaaS functions
  • Demonstrated success in project managing and driving end-to-end GTM campaigns self-sufficiently
  • Proven ability to craft compelling narratives and translate complex concepts into clear updates for internal stakeholders
  • Experienced in navigating cross-functional approval processes across Product, Sales, and Marketing teams to meet key deadlines
  • Operational mindset with a solid understanding of GTM frameworks, messaging, and sales enablement execution
Nice to have
  • Previous experience working in the software/SaaS industry
  • Experience in a dedicated Product Marketing role
  • Experience in presentation creation and a high level of comfort using Canva to build or iterate on marketing collateral
What the job really is

The Product Marketing Manager II at Sprout Social will oversee the quarterly launch program and ensure effective communication of product value through storytelling and project management. This role involves collaboration with cross-functional teams to develop marketing collateral and support go-to-market strategies for key products. The position requires a strong focus on data-informed decision-making and the ability to navigate ambiguity as business needs evolve.

Benefits
  • Comprehensive Health & Wellness: Premium BCBSIL medical, dental, and vision insurance for you and your eligible dependents
  • Premium Mental Health Support: Full, free access to Modern Health for you and your dependents
  • Retirement Savings: 401(k) plan with a 50% company match on your first 6% of contributions
  • Financial Security: 100% employer-paid Life and Disability insurance
  • Flexible Paid Time Off: A flexible PTO policy, supplemented with additional company-wide Rest & Recharge days
  • Paid Parental Leave: Up to 16 weeks of paid leave for new parents
Things to weigh
  • No specific mention of the technology stack or tools used in the role
  • The role may evolve based on business needs, which could lead to shifting responsibilities
  • Salary ranges are provided, but individual pay is based on geographic zone and experience, which may vary significantly
Job score4.4/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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