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← SPINS

Sr. Director, Product Marketing

SPINS
Location
Chicago, IL (Hybrid) / Remote
Posted
23 days ago
Department
Marketing
Salary
$190,000-$210,000k
What they actually want (must-haves)
  • 10+ years of product marketing experience, including senior leadership roles, ideally in B2B SaaS
  • Experience marketing a product into a still-forming category
  • A track record of leading and scaling product marketing teams
  • Strong grounding in B2B go-to-market strategy, positioning, and messaging
  • Experience marketing data-driven and analytics products
  • Strong cross-functional partnership skills
Nice to have
  • Experience launching AI-native products
  • Experience with product-led growth motions
  • Experience in commerce enablement, media, retail media, CPG, retail, or health & wellness
What the job really is

The Sr. Director of Product Marketing at SPINS will lead the marketing efforts for innovative products in the AI and commerce space, focusing on defining market categories and differentiating products from competitors. This role involves managing a team, shaping go-to-market strategies, and driving revenue growth by equipping sales teams with necessary insights and tools. The position requires a strong background in product marketing, particularly in emerging categories, and emphasizes collaboration across product, marketing, and sales functions.

Benefits
  • Hybrid work options
  • Paid time for volunteering with matched charitable donations
  • Semi-annual company-wide employee survey to shape programs and culture
Things to weigh
  • Salary range is $190,000-$210,000, which may be a consideration for candidates
  • The role involves navigating a fast-paced and competitive landscape with AI-native competitors
  • Focus on building a culture of strategic thinking and high performance may require strong leadership skills
Job score4/5
Benefits2/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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