HHiring Reality
← Sony Music Global Job Board

Manager, Audience Development & Media Buying - Columbia

Sony Music Global Job Board
Location
United States, New York, New York
Posted
17 days ago
Department
Columbia Frontline
What they actually want (must-haves)
  • At least 3-4 years of relevant Paid Media experience
  • Hands on experience with paid media platforms (Meta Ads Manager, Google Ads, TikTok Ads Manager)
  • Proficient in Excel; extremely detail-oriented and organized
  • Excellent written and verbal communication skills
  • Creative and collaborative mindset
  • Desire to work in a fast-paced environment
Nice to have
  • Experience with research tools, emerging and left of center social platforms.
What the job really is

The Manager of Audience Development & Media Buying at Columbia Records will lead the planning and execution of paid digital ad campaigns, focusing on direct-to-consumer growth and efficiency. This role involves engaging with artist fanbases, integrating fan data into marketing strategies, and reporting campaign insights to senior management. The manager will also coordinate billing for digital advertising partners and contribute to content ideation for campaigns.

Benefits
  • Comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources
  • Industry-leading fertility coverage
  • Fully paid leave for childbirth or bonding
  • Fully paid leave for caregivers
  • Programs for loved ones with developmental disabilities and neurodiversity
Things to weigh
  • No specific mention of remote work options
  • Fast-paced environment may lead to high pressure
  • Salary range provided but actual salary may vary based on several factors.
Job score3.4/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

Applying to Sony Music Global Job Board?

See how your résumé matches this role — and tailor it from what actually gets interviews.