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Strategy Analyst | Digital | Uganda

Scangroup
Location
Uganda
Posted
18 days ago
Department
Strategy & Planning
What they actually want (must-haves)
  • A degree in Marketing, Communications, Business Administration, Economics, Psychology, Sociology, Statistics, Consumer Behavior, or Data Analytics
  • At least 2 years of hands-on experience in analytics, strategic planning, consumer insights, social intelligence, data management, or social media management
  • Strong understanding of brand strategy, communications planning, and campaign development
  • Strong knowledge of social media platforms including TikTok, Instagram, X/Twitter, and YouTube
  • Foundational knowledge of tools such as Google Analytics, Meta Business Manager, and SproutSocial
  • Basic proficiency in Excel, Tableau, or other reporting tools
Nice to have
  • Experience in an agency, media, research, or brand environment
  • Experience preparing reports, campaign reviews, effectiveness assessments, or strategic planning documents
What the job really is

The Strategy Analyst at Scanad Uganda is tasked with identifying growth opportunities for brands through consumer insights and cultural analysis. This role involves monitoring social media trends, analyzing audience behavior, and utilizing data analytics to inform strategic planning and campaign effectiveness. The analyst collaborates with various teams to translate business challenges into actionable strategies that enhance brand relevance and performance.

Things to weigh
  • No salary listed
  • The role requires a strong understanding of social media dynamics and trends, which may be fast-paced and ever-changing
  • The position involves collaboration across multiple teams, which could be demanding in terms of coordination and communication
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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