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← Scangroup

Account Lead | Integrated Media

Scangroup
Location
Kenya
Posted
23 days ago
Department
Media
What they actually want (must-haves)
  • Bachelor's degree in Marketing, Communications, Business, Media or a related field
  • 8–12 years' experience in media strategy, communications planning, integrated media or account leadership
  • Proven experience leading complex client relationships and multidisciplinary teams
  • Strong experience across both traditional and digital media
  • Demonstrated understanding of performance marketing, media measurement, data and analytics
  • Experience developing and presenting strategic recommendations to senior client stakeholders
Nice to have
  • Postgraduate qualification
  • Experience working with leading FMCG brands
  • Experience with fast-paced marketing calendars
  • Experience in regional or multinational organisations
What the job really is

The Account Lead – Integrated Media is responsible for overseeing the client's media business by translating business objectives into effective integrated media strategies. This role involves leading specialist teams, maintaining senior client relationships, and ensuring the delivery of high-quality solutions across various media channels. The candidate will also be tasked with strategic planning, operational efficiency, and driving commercial growth within the account.

Things to weigh
  • No salary listed
  • Role involves significant client interaction and leadership responsibilities
  • Requires strong strategic and commercial acumen
  • Expectations for high-quality deliverables and operational efficiency
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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