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← Realtor.com Careers

Lead Product Marketing Manager, Solo Agents & Small Teams

Realtor.com Careers
Location
Austin, Texas, United States
Posted
1 month ago
Department
Product
What they actually want (must-haves)
  • 10+ years of B2B or B2B2C product marketing experience, preferably in Real Estate technology or enterprise SaaS
  • Bachelor’s degree or equivalent experience
  • Demonstrated ability to translate complex product portfolios into clear, differentiated messaging for entrepreneurial and SMB audiences
  • Experience owning end-to-end GTM launches: from positioning through creative briefing and campaign performance review
  • Strong analytical mindset; comfortable sizing market opportunity, reading performance data, and using insights to iterate
  • Excellent cross-functional communication skills; adept at aligning PM, sales, and creative partners around a shared strategy
Nice to have
  • Familiarity with AI marketing workflows such as synthetic research and scaling content production
What the job really is

The Lead Product Marketing Manager at Realtor.com® will be responsible for developing and executing the marketing strategy for solo agents and small teams in the real estate sector. This role involves gathering market intelligence, crafting messaging and narratives, overseeing product launches, and collaborating with various teams to drive revenue growth. The manager will also focus on pricing strategies and ensuring brand consistency across all client-facing communications.

Benefits
  • Inclusive and Competitive medical, Rx, dental, and vision coverage
  • Family forming benefits
  • 13 Paid Holidays
  • Flexible Time Off
  • 8 hours of paid Volunteer Time off
  • Immediate eligibility into Company 401(k) plan with 3.5% company match
Things to weigh
  • No salary listed
  • The role requires a strong understanding of the real estate market and solo agent economics, which may limit candidates without this background
  • The position emphasizes in-person collaboration, which may not suit candidates preferring remote work
Job score3.6/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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