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Senior Performance Advertising Engineer

PubMatic
Location
Bangalore, IN
Posted
11 days ago
Department
Engineering
What they actually want (must-haves)
  • 5+ years of software engineering experience focusing on performance advertising, programmatic bidding, or large-scale user-conversion optimization loops
  • Bachelor’s degree in engineering or an equivalent degree from a well-known institute/university
  • Demonstrated track record of evaluating and implementing multi-touch attribution (MTA), last-touch attribution (LTA), or incrementality testing frameworks in a production environment
  • Hands-on experience engineering pipelines handling terabyte-to-petabyte scale data via distributed frameworks such as Apache Spark, Apache Flink, Kafka, and cloud data warehouses (e.g., Snowflake, BigQuery)
  • Strong technical familiarity with technical specs supporting Mobile App, CTV, and Desktop environments
  • Deep understanding of the OpenRTB protocol, DSP/SSP mechanics, and supply-path optimization (SPO)
What the job really is

The Senior Performance Advertising Engineer will focus on optimizing buyer-side and performance marketing systems, designing algorithms, and building data systems to enhance Return on Ad Spend (ROAS). Responsibilities include developing real-time bidding algorithms, creating scalable data pipelines for attribution data, and ensuring robust performance across various platforms such as Mobile App, Video, Connected TV, and Desktop. The role requires constant evaluation of existing systems to improve accuracy and performance.

Benefits
  • Paternity/maternity leave
  • Healthcare insurance
  • Broadband reimbursement
  • Healthy snacks and drinks in the office
  • Catered lunches
Things to weigh
  • Hybrid work schedule with 3 days in office and 2 days remote
  • No specific salary information provided
  • Focus on performance advertising may limit exposure to other engineering areas
Job score3.6/5
Benefits3/5
Freshness5/5
Career value5/5
Role clarity5/5
Pay transparency0/5

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