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← Pelago

Lifecycle Marketing Manager

Pelago
Location
New York, NY
Posted
23 days ago
Department
Growth
What they actually want (must-haves)
  • 6+ years of experience in lifecycle, retention, or CRM marketing
  • Experience working in B2C or B2C2B environments
  • A track record of revenue-driving metric ownership
  • Experience designing segmented, cadence-based communication programs
  • Strong data instincts with the ability to build actionable reporting
  • Experience with Iterable, Braze, or other consumer engagement platforms
What the job really is

As a Lifecycle Marketing Manager at Pelago, you will oversee the renewal messaging cadence to drive member retention and revenue. Your role involves building proactive reporting on lifecycle health, collaborating with Product and Client Marketing, and shaping lifecycle messaging based on the member experience. You will also learn from the lifecycle strategy lead to expand your responsibilities in engagement and lifecycle management as the team grows.

Benefits
  • Incentive bonus program
  • Stock options
  • Comprehensive benefits
  • Equitable and fair pay philosophy with regular compensation reviews
Things to weigh
  • Salary range provided is $125,000 — $135,000 USD, which may vary based on experience and other factors.
  • The role involves significant ownership of existing metrics, which may limit opportunities for innovation initially.
Job score2.8/5
Benefits2/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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