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← Noom US

Senior Growth Marketing Manager

Noom US
Location
New York, New York, United States; Princeton, New Jersey, United States
Posted
10 days ago
Department
Growth & Marketing
Salary
$134,000–$175,000
What they actually want (must-haves)
  • Deep, hands-on paid social experience within a direct-to-consumer, ecommerce, or similarly performance-focused business.
  • Advanced knowledge of Meta and experience with additional platforms such as Pinterest, Snapchat, Reddit, Youtube, and TikTok.
  • Strong command of direct-response marketing, including CAC, LTV, conversion, incrementality, and performance optimization.
  • Experience managing meaningful media budgets and using approaches such as marketing mix modeling or multi-touch attribution to inform investment decisions.
  • A proactive, independent operator who can set direction, anticipate next steps, and effectively partner across the organization.
  • A confident communicator who can translate complex performance insights for senior and C-suite leaders, with some experience managing or mentoring others.
What the job really is

The Senior Growth Marketing Manager at Noom will lead and scale the company's paid social program, managing a substantial monthly budget and optimizing customer acquisition strategies. This role involves hands-on execution of marketing campaigns across various platforms, collaboration with creative and analytics teams, and communication of insights to senior leadership. The manager will have significant ownership over growth channels, impacting Noom's customer acquisition and product success.

Benefits
  • Pay that reflects your impact, with compensation benchmarked to the market.
  • 401(k) with company match.
  • Paid holidays, generous time off, Summer Fridays, and a company-wide Summer Break week.
  • Access to top-tier medical plans, including a premium-free plan option, alongside dental, vision, and life insurance.
  • Paid parental leave.
  • Stock awards, a performance-based bonus, and exclusive access to Noom's products.
Things to weigh
  • The role requires managing over $100K in monthly spend, which may indicate high pressure for performance.
  • The position is hybrid, requiring 2 days per week on-site in either NYC or Princeton, which may not suit all candidates.
  • No salary listed beyond the range; actual compensation depends on various factors.
  • The job description emphasizes a hands-on role, which may not appeal to candidates looking for strategic-only positions.
Job score4.4/5
Benefits3/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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