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← NetEase Games

SG Campus Recruitment - User Acquisition Associate

NetEase Games
Location
Singapore-Guoco Midtown
Posted
24 days ago
Department
Growth & User Acquisition
What they actually want (must-haves)
  • Bachelor's degree or above in Marketing, Business, Data, Media, Communications, Computer Science or related fields
  • Data-sensitive; proficient in Excel / Google Sheets; understands basic growth metrics (CPI / LTV / ROAS)
  • Clear logical thinking and a results-driven mindset; able to work in a fast-paced acquisition environment
  • Fluent English (working language)
Nice to have
  • Familiarity with Meta Ads / Google Ads backend, or internship experience in ad buying
  • Multilingual ability (target-market languages / Chinese), beneficial for multi-market campaigns
  • Casual game player experience; understanding of performance creative logic
What the job really is

The User Acquisition Associate will focus on executing paid user acquisition campaigns across various platforms such as Meta, Google, and TikTok, primarily targeting overseas markets. Responsibilities include managing budgets, conducting A/B testing for ad creatives, monitoring key performance metrics, and supporting App Store Optimization and influencer collaborations.

Things to weigh
  • No salary or benefits listed
  • Role involves working in a fast-paced environment which may be challenging for some candidates
  • Focus on overseas markets may require adaptability to different cultural contexts
Job score2.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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