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← MyFitnessPal

Sr. Ad Operations Manager

MyFitnessPal
Location
Remote - US
Posted
2 months ago
Department
Sales
Salary
$110,000 - $170,000
What they actually want (must-haves)
  • 8+ years of experience in digital advertising operations
  • Experience managing advertising across owned-and-operated inventory and off-platform channels
  • Expert knowledge of Google Ad Manager (GAM), SSPs, DSPs, programmatic advertising, and ad serving technologies
  • Strong understanding of inventory management, campaign trafficking, yield optimization, and revenue operations
  • Experience using Tableau or similar analytics and reporting tools
  • Strong project management and organizational skills
Nice to have
  • Experience working within a mobile app, digital publisher, or media company
  • Experience supporting CRM and email advertising programs, paid social activation, or audience extension initiatives
  • Familiarity with Braze, Airtable, or similar customer engagement platforms
  • Understanding of first-party audience activation, privacy regulations (GDPR, CCPA), identity solutions, and consent frameworks
What the job really is

The Sr. Ad Operations Manager at MyFitnessPal is responsible for leading the execution and optimization of advertising campaigns across various channels, including direct-sold and programmatic inventory. This role involves collaborating with multiple teams to develop scalable processes, drive operational excellence, and enhance the user experience while maximizing revenue opportunities. The manager will also analyze performance data and maintain relationships with key advertising technology platforms to support business growth.

Benefits
  • Healthcare
  • Parental planning
  • Mental health benefits
  • Annual performance bonus
  • 401(k) plan and match
  • Responsible time off
Things to weigh
  • No specific salary figure provided beyond a range
  • Role involves significant collaboration across multiple teams, which may require strong interpersonal skills
  • Fast-paced environment may lead to high-pressure situations
Job score4/5
Benefits5/5
Freshness1/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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