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← Highspring

Senior Marketing Manager - Events

Highspring
Location
Nashville, TN
Posted
18 days ago
Department
Shared Services
What they actually want (must-haves)
  • Bachelor’s Degree in Marketing or related field
  • 6-8 years of experience in B2B marketing with significant ownership of events or experiential programs
  • Proven track record managing both organic and paid event strategies and execution
  • Deep understanding of social media platform best practices, algorithms, and audience engagement tactics
  • Strong writing and storytelling skills with the ability to tailor messages to different audiences
  • Analytical mindset with the ability to pull insights from data and make recommendations
Nice to have
  • Experience with employee advocacy platforms (e.g., DSMN8) and executive thought leadership
  • Experience with people management is preferred, but not required
What the job really is

The Senior Marketing Manager, Events will lead and evolve the global events program, overseeing strategy, planning, execution, and measurement. This role involves managing a team of events specialists, ensuring events drive revenue and align with business goals. Responsibilities include designing event portfolios, optimizing event execution, and reporting on event performance metrics.

Things to weigh
  • No specific benefits listed
  • Salary range provided is between $100,000 and $120,000, but compensation may vary based on multiple factors
  • Role involves significant travel (at least 25%)
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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