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← Monumental Sports & Entertainment

Senior Manager, Lifecycle Marketing

Monumental Sports & Entertainment
Location
Washington, DC 20004
Posted
16 days ago
Department
LMED - Marketing
Salary
$80k - $90k
What they actually want (must-haves)
  • Bachelor's or Master's degree in Marketing, Business, or a related field
  • 5+ years of experience in CRM, Lifecycle Marketing, or Retention with strong exposure to early customer onboarding and engagement strategies
  • 5+ years of experience in direct-to-consumer business
  • Experience building strategies in improving retention and behavioral engagement
  • Experience with Braze and/or Salesforce Marketing Cloud (or comparable orchestration platforms)
  • Expertise in transforming complex data into strategic insights that guide impactful decisions
What the job really is

The Senior Manager, Lifecycle Marketing at Monumental Sports & Entertainment will lead strategies to enhance onboarding and engagement for new subscribers, aiming to reduce churn and foster active fandom. This role involves using tools like Braze and Salesforce Marketing Cloud to create personalized messaging and user journeys, while collaborating with analytics teams to track performance and optimize retention strategies.

Benefits
  • This role is eligible to participate in health and welfare benefits
Things to weigh
  • Pay range is $80k - $90k USD, which may vary based on experience
  • No specific details on the health and welfare benefits provided
  • The role requires a strong background in both marketing and data analysis, which may be demanding
Job score3.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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