The Integrated Strategy Lead will develop and implement integrated strategies that connect brand, creative, content, media, and data to enhance customer experiences for leading brands in Southeast Asia. This role involves translating complex business challenges into actionable strategies, utilizing AI to inform decision-making, and orchestrating cross-functional teams to deliver cohesive narratives. The position requires hands-on involvement in strategy development, customer journey mapping, and leading pitches, while also contributing to building strategic capabilities within the organization.
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