HHiring Reality
← McKinney

Senior Copywriter - HCP/DTC

McKinney
Location
New York, NY
Posted
1 month ago
Department
Creative
Salary
$90k - $115k
What they actually want (must-haves)
  • Proven experience writing for healthcare/pharma
  • Strong working knowledge of pharmaceutical marketing standards and regulated creative development
  • Ability to apply clinical references and brand strategy to shape clear, accurate messaging
  • Experience in healthcare/pharma marketing preferred
  • Strong communication skills and confidence presenting work in collaborative settings
  • Organization, resilience, and calm under pressure in a fast-paced environment
What the job really is

The Senior Copywriter at McKinney will create compelling copy for healthcare, wellness, and pharmaceutical brands, particularly in the rare disease sector. Responsibilities include concepting and writing campaign materials across various channels, collaborating with cross-functional teams, and ensuring compliance with pharmaceutical marketing standards. The role requires a strong ability to translate complex medical information into relatable stories while managing multiple projects in a fast-paced environment.

Benefits
  • Estimated salary range of $90k - $115k
  • Competitive salaries and pay equity
  • Promotions tied to performance
  • Hybrid work schedule (in-office Tuesday/Wednesday/Thursday)
Things to weigh
  • No specific mention of remote work options outside of the hybrid schedule
  • Salary range may vary based on experience and skill level
  • The role spans various experience levels, which may affect responsibilities and expectations
Job score3.8/5
Benefits2/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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