HHiring Reality
← Human Rights Watch

Associate Director, Audience Engagement

Human Rights Watch
Location
Multiple Locations Considered
Posted
1 month ago
Department
Audience Engagement Division
What they actually want (must-haves)
  • Bachelor's degree or equivalent work experience in journalism, communications, international relations, media innovation, marketing, social science, or related field
  • 7+ years of experience in digital strategy, campaigns, social media, digital communications, and/or digital marketing
  • Demonstrated expertise in analyzing and visualizing data, generating insights, and implementing best practices
  • Experience using digital tools and software including Google Analytics (GA4), Salesforce Marketing Cloud, Sprout Social, and similar products
  • Experience in project management and project management software such as Asana, Monday.com or similar products
  • Experience working with and negotiating with vendors/salespeople
Nice to have
  • Background in copywriting and creative direction/design
  • Fluency in a non-English language, especially French, German or Spanish
What the job really is

The Associate Director of Audience Engagement at Human Rights Watch will support the development and implementation of a cross-channel audience engagement strategy. This role involves using audience research and analytics to enhance engagement with HRW's investigations and campaigns, supervising team members, managing vendors, and collaborating with content and social media teams. The position also includes overseeing the promotional lifecycle of products and representing the organization at events.

Benefits
  • Competitive compensation
  • Employer paid benefits
Things to weigh
  • No specific salary listed
  • Role requires commuting to HRW offices as needed
  • Application process includes a unique assessment instead of a traditional cover letter
Job score2.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

Applying to Human Rights Watch?

See how your résumé matches this role — and tailor it from what actually gets interviews.