HHiring Reality
← Genius Sports

Media Buying Cluster Lead

Genius Sports
Location
New York, New York, United States
Posted
11 days ago
Department
Commercial
Salary
$110,000 - $130,000
What they actually want (must-haves)
  • 4+ years of experience in programmatic media buying, digital advertising, or ad tech
  • Strong track record in trading leadership roles
  • Deep expertise in DSPs, SSPs, ad exchanges, DMPs, and data-driven trading strategies
  • Demonstrable track record on lower funnel acquisition campaigns
  • Strong analytical skills with the ability to interpret complex data sets
  • Basic knowledge of social and walled gardens (Meta, Snap, X, Google Ads)
Nice to have
  • Understanding of sports media, gaming, betting, or related industries
What the job really is

The Media Buying Cluster Lead at Genius Sports is responsible for designing, configuring, and optimizing media buying campaigns while collaborating with Business Development and Account Management teams. This role involves managing a team of media buyers, ensuring campaign performance aligns with KPIs, and producing detailed reports for clients. The Lead will also coach traders, oversee campaign strategies, and implement data-driven optimizations to enhance client outcomes.

Benefits
  • Salary range of $110,000 - $130,000 USD
  • Eligible for US benefits and 401k plans
  • Hybrid working models depending on role and location
  • Commitment to employee wellbeing and career growth
Things to weigh
  • No specific details on the hybrid working model
  • Role involves managing a team, which may require strong leadership skills
  • Focus on real-money gaming and sports betting may not appeal to all candidates
Job score4/5
Benefits2/5
Freshness5/5
Career value4/5
Role clarity4/5
Pay transparency5/5

Applying to Genius Sports?

See how your résumé matches this role — and tailor it from what actually gets interviews.