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Paid Media Manager

Fundraise Up
Location
USA (EST and CST) - Remote
Posted
17 days ago
Department
Marketing
Salary
$110,000 - $120,000
What they actually want (must-haves)
  • 5+ years of hands-on paid media experience, including direct in-platform ownership of Google Ads and LinkedIn Campaign Manager
  • Demonstrated ownership of a paid media program or major channel, including strategy, execution, budget management, forecasting, optimization, and reporting
  • Strong command of paid search fundamentals, including keyword strategy, match types, campaign and ad-group structure, Quality Score, bidding strategies, and conversion tracking
  • Strong working knowledge of LinkedIn paid social, including Sponsored Content, Lead Gen Forms, job and company targeting, matched audiences, and account-list activation
  • Experience connecting media performance to downstream funnel outcomes such as qualified leads, opportunities, pipeline, and revenue
  • Experience designing structured experiments and translating findings into decisions, not just observations
Nice to have
  • Experience with Meta/Instagram paid media
  • Experience in developing and leading a structured experimentation roadmap
  • Familiarity with AI tools for analysis and operational efficiency
What the job really is

The Paid Media Manager at Fundraise Up will be responsible for overseeing the paid digital acquisition program, focusing on paid search and social media campaigns. This role involves developing and executing strategies, managing budgets, and analyzing performance data to optimize campaigns and improve overall marketing effectiveness. The manager will work closely with various teams to ensure alignment with company growth goals and will lead efforts in experimentation and reporting.

Benefits
  • Health, Dental, and Vision insurance covered at 100% for employees, 80% for employee plus dependents, and 70% for employees plus family
  • FSA and HSA Spending Account
  • 20 days of vacation, 5 sick days, 11 company holidays plus an additional 1 floating holiday
  • 401(k) plan with company match
  • 100% Company-paid short-term disability, long-term disability, basic life insurance and AD&D
  • Paid parental leave (12 weeks for primary caregivers / 6 weeks for secondary caregivers)
Things to weigh
  • Compensation range is $110,000 - $120,000 OTE, which may vary based on experience and qualifications
  • The role requires a hands-on approach, which may not suit those looking for a more strategic or managerial position
  • The need to stay current on platform, privacy, measurement, and market changes may require ongoing learning and adaptation
Job score4.6/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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