HHiring Reality
← Freenow by Lyft

CRM Manager (F/M/D)

Freenow by Lyft
Location
Berlin, Germany
Posted
13 days ago
Department
Marketing
What they actually want (must-haves)
  • 3+ years of experience in CRM, lifecycle marketing, or customer engagement
  • Hands-on experience with CRM platforms (experience with Braze is a strong plus)
  • Strong project management and stakeholder management skills
  • Ability to prioritise and manage multiple initiatives in a fast-paced environment
  • A data-driven mindset
  • Excellent communication skills in English
Nice to have
  • Other European languages are a plus
What the job really is

As a CRM Manager at Freenow, you will design and execute data-driven CRM strategies to engage and retain users across multiple markets. Your responsibilities will include managing end-to-end campaign delivery, advising on initiatives, driving experimentation, and collaborating with various teams to optimize user communications. You will also oversee the campaign calendar and act as the main point of contact for CRM-related matters.

Benefits
  • Flexible working arrangements
  • LinkedIn Learning
  • Sabbatical & special leave policies
  • WeRoad partnership
  • Birthday, 24th + 31st December off
  • Short term EU work policy
Things to weigh
  • No specific salary listed
  • Experience with Braze is preferred but not mandatory
  • Fast-paced environment may require strong adaptability
Job score3.6/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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