HHiring Reality
← Freenow by Lyft

Senior CRM Technology Manager (F/M/D)

Freenow by Lyft
Location
Berlin, Germany
Posted
27 days ago
Department
Marketing
What they actually want (must-haves)
  • Bachelor's degree in Information Technology, Computer Science, Business, or a related field
  • Minimum 3+ years of multi-country CRM experience, ideally in ride-hailing, mobility, or food delivery
  • Hands-on experience configuring, customizing and optimizing CRM platforms, particularly Braze
  • Proficiency in SQL, HTML, CSS, and JavaScript for CRM automation and customization
  • Strong analytical and problem-solving skills with a data-driven mindset
  • Experience with API integrations and understanding of data structures and microservices
Nice to have
  • Experience in lifecycle marketing or product management
What the job really is

As a Senior CRM Technology Manager, you will lead the implementation and optimization of the CRM platform across multiple markets, collaborating with marketing, operations, and data teams. Your role involves technical design, system maintenance, data analysis, and developing marketing automations to enhance customer engagement. You will also manage vendor relationships and ensure data quality while utilizing your skills in SQL, HTML, CSS, and JavaScript.

Benefits
  • Flexible working arrangements
  • LinkedIn Learning
  • Sabbatical & special leave policies
  • WeRoad partnership
  • Birthday, 24th + 31st December off
  • Short term EU work policy
Things to weigh
  • No salary listed
  • Experience in ride-hailing or mobility preferred but not mandatory
  • Role involves managing technical vendors which may require additional coordination efforts
Job score3.4/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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