HHiring Reality
← Florence Healthcare - US

Marketing Operations Manager

Florence Healthcare - US
Location
Atlanta, GA
Posted
11 days ago
Department
Marketing
What they actually want (must-haves)
  • 3+ years in marketing operations in a high-growth B2B SaaS company
  • Deep, hands-on experience in HubSpot (Marketing Hub + CRM)
  • Strong working knowledge of Salesforce and cross-system processes
  • Hands-on experience with Clay, including building workflows, enrichment pipelines, and prompt-based automations
  • Proven ability to build and execute campaigns end-to-end, including A/B testing and performance optimization
  • Maintain clean lead processes and data hygiene across marketing and CRM systems
Nice to have
  • Familiarity with AI tooling and prompt engineering; comfort experimenting with new tools and workflows to drive efficiency
What the job really is

The Marketing Operations Manager role at Florence involves hands-on execution of marketing processes within the GTM tech stack, focusing on campaign management, data reporting, and operational governance. The position requires collaboration with sales and revenue operations to ensure effective lead management and campaign performance, while also maintaining data integrity across systems.

Benefits
  • Competitive compensation package
  • Medical and dental insurance
  • Office space in the heart of the city
Things to weigh
  • No specific salary listed
  • Role heavily focused on execution rather than strategic planning
  • Requires strong collaboration with multiple teams, which may lead to competing priorities
Job score3.2/5
Benefits2/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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