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Senior Manager - Growth Marketing

Flipdish
Location
Pakistan - Karachi Hub (Onsite)
Posted
17 days ago
Department
Marketing
What they actually want (must-haves)
  • 8-10+ years’ experience in paid media and demand generation
  • Experience with UK or Irish brands, clients, or markets
  • Hands-on Meta Ads expertise at meaningful spend levels
  • Broader PPC experience across Google Ads and similar platforms
  • Fluency in full-funnel metrics such as CPL, CAC, payback period
  • Experience using SaaS, automation, and AI tools for reporting and optimization
Nice to have
  • Working knowledge of technical SEO, content strategy, and answer-engine optimisation
  • Experience testing emerging AI-driven advertising or conversational discovery channels
  • Ability to develop and iterate ad creative using AI-assisted tools
What the job really is

In this role, you will be a senior individual contributor in Flipdish's Marketing organization, focusing on full-funnel demand generation through paid media, particularly Meta and Google Ads. You will manage and optimize existing campaigns while experimenting with new channels and leveraging AI tools to enhance performance and efficiency. Collaboration with various teams is essential to align strategies and improve overall demand capture.

Benefits
  • 24 days annual leave + public holidays + company days
  • Private healthcare: OPD + IPD coverage
  • Company-provided pick-and-drop service
  • Quarterly team meet-ups and company events
Things to weigh
  • No specific salary range mentioned
  • Role requires hands-on experience with significant budget management
  • Expectations for rapid experimentation and decision-making based on data
  • Onsite position in Karachi may limit remote work flexibility
Job score3/5
Benefits2/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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