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← Fellow

Vice President, DTC & eCommerce

Fellow
Location
San Francisco, CA
Posted
27 days ago
Department
Marketing
Salary
$260,000–$275,000
What they actually want (must-haves)
  • 10+ years of experience in DTC e-commerce
  • 2–3 years in a leadership role owning a P&L or channel
  • Strong analytical skills with the ability to build and maintain financial models
  • Experience managing performance marketing agencies
  • Ability to translate data into narrative and action
  • Strong cross-functional operational skills
Nice to have
  • Global DTC experience
  • Coffee enthusiasm
What the job really is

The Vice President of DTC & eCommerce at Fellow will lead the global direct-to-consumer business, focusing on performance reporting, growth marketing strategy, and team leadership. Responsibilities include managing financial forecasting, overseeing marketing efforts, and driving strategic planning while collaborating with various departments. The role requires a strong analytical mindset and the ability to leverage data for decision-making.

Benefits
  • Competitive compensation including employee equity plan
  • Generous paid time off plan
  • 401k with company contribution after 6 months
  • Medical/dental/vision insurance
  • Better Yourself Wellness credit & Better Your Community donation matching
  • Monthly Fitness Stipend
Things to weigh
  • Salary range is $260,000–$275,000 with final offer dependent on experience
  • Requires regular in-office presence
  • Fast-paced, resource-constrained environment may involve wearing many hats
Job score4.8/5
Benefits5/5
Freshness4/5
Career value5/5
Role clarity5/5
Pay transparency5/5

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