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← Everlane

Retention Marketing Specialist

Everlane
Location
Los Angeles, CA
Posted
1 month ago
Department
Ecommerce
Salary
$67,000 - $95,000
What they actually want (must-haves)
  • 2-3 years of experience in email/SMS or lifecycle marketing, ideally in online retail/e-commerce
  • Hands-on experience with an ESP platform like Klaviyo, Attentive, Emarsys, or similar
  • Strong working knowledge of HTML and similar to build emails
  • A test-and-learn mentality and genuine curiosity about what drives customer behavior
  • A strong eye for detail and a QA-first approach to campaign execution
  • Comfort working with data to inform segmentation and testing decisions
What the job really is

As a Retention Marketing Specialist at Everlane, you will focus on building and optimizing email and SMS marketing campaigns to enhance customer loyalty. Your responsibilities include executing campaigns, testing segmentation strategies, and developing lifecycle flows while collaborating with cross-functional teams. You will analyze performance data to inform future strategies and stay updated on marketing trends.

Benefits
  • Annual compensation range of $67,000 - $95,000 based on experience and location
  • Hybrid schedule with at least three days in the office per week
Things to weigh
  • The role requires a strong focus on execution and analysis, which may limit strategic responsibilities
  • No specific mention of career advancement opportunities
  • Emphasis on a test-and-learn mentality may indicate a fast-paced environment that requires adaptability
Job score3.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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