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← Dropbox

Senior Account Based Marketing Manager

Dropbox
Location
Remote - US: Select locations
Posted
1 month ago
Department
Field & Channel Marketing (Sub Team)
What they actually want (must-haves)
  • 6+ years of overall experience
  • 4+ years of B2B marketing experience, including at least 2 years directly executing ABM programs for enterprise or high-value accounts
  • Experience independently owning ABM programs in a complex B2B environment
  • Demonstrated experience independently launching coordinated campaigns across multiple channels
  • Excellent writing and editing skills
  • Excellent analytical ability
Nice to have
  • Background in supporting complex GTM motions for AI, collaboration, or productivity products
  • Experience using product usage, intent, or engagement signals to prioritize audiences
  • Experience using AI tools to accelerate account research and campaign development
  • Demonstrated ability to manage multiple campaigns simultaneously
  • Experience supporting product-led-to-sales-led growth motions
What the job really is

The Senior Account Based Marketing Manager at Dropbox will focus on creating and executing targeted marketing programs aimed at high-potential accounts to foster customer relationships and drive pipeline growth. This role involves collaborating with Sales and Data Science teams to develop personalized campaigns, optimize account engagement, and leverage AI tools for improved marketing outcomes. The position requires a hands-on approach to lead multi-phase ABM initiatives and experiment with new marketing strategies.

Things to weigh
  • No salary listed for Zone 1
  • Role requires a high level of independence and cross-functional collaboration
  • Focus on experimentation and building new marketing strategies may involve ambiguity
  • AI fluency is emphasized, indicating a need for comfort with technology in marketing
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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