HHiring Reality
← DoiT

Customer Marketing Manager

DoiT
Location
Remote US
Posted
26 days ago
Department
Marketing
What they actually want (must-haves)
  • 2-3 years in B2B marketing with a focus on campaign marketing, particularly email
  • Experience with owned and alternate customer channels beyond digital advertising
  • Experience in the B2B technology space
  • Ability to use customer data and insight to help target and prioritize campaigns
  • Comfortable working hands-on to build and execute campaigns
Nice to have
  • Customer marketing experience
What the job really is

The Customer Marketing Manager at DoiT will focus on driving revenue from existing customers by developing targeted marketing campaigns for new product releases and services. This role involves collaborating with Customer Success Managers and Account Managers to analyze customer insights and create effective marketing strategies using owned channels like email, customer portals, and Slack. The position is accountable for measuring the success of campaigns and ensuring they align with customer needs and behaviors.

Benefits
  • Unlimited Vacation
  • Flexible Working Options
  • Health Insurance
  • Parental Leave
  • Employee Stock Option Plan
  • Home Office Allowance
Things to weigh
  • No salary listed
  • Focus on owned channels means less emphasis on traditional digital advertising
  • Role requires hands-on campaign execution, which may not suit all candidates
Job score3.2/5
Benefits4/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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