HHiring Reality
← Cresta

Growth Marketing Manager, Web & CRO

Cresta
Location
United States (Remote)
Posted
2 months ago
Department
Marketing
Salary
$130,000.00 - $170,000.00
What they actually want (must-haves)
  • 5+ years of experience in web marketing, website management, or growth roles in B2B SaaS
  • Demonstrated experience owning a marketing website end-to-end, including roadmap development, prioritization, and cross-functional execution
  • Deep hands-on experience with enterprise web CMS platforms, including page builds, updates, QA, and publishing workflows
  • Experience working closely with and managing external web or design agencies
  • Proficiency with GA4 and Looker or similar BI tools; hands-on experience with web experimentation and A/B testing to drive conversion improvements
  • Strong project management and organizational skills, with the ability to manage high volumes of incoming requests while maintaining clarity and prioritization
Nice to have
  • Industry-specific experience or hypergrowth scale-up experience
What the job really is

The Growth Marketing Manager, Web & CRO at Cresta will be responsible for owning and evolving the company's website to drive organic traffic and improve conversion rates. This role involves leading the website strategy, managing cross-functional projects, and implementing a continuous testing program to enhance user journeys. The position requires collaboration with various teams and external partners to ensure a high-quality web experience that contributes to the company's growth.

Benefits
  • Comprehensive medical, dental, and vision coverage with plans to fit you and your family
  • Flexible PTO to take the time you need, when you need it
  • Paid parental leave for all new parents welcoming a new child
  • Retirement savings plan to help you plan for the future
  • Remote work setup budget to help you create a productive home office
  • Monthly wellness and communication stipend to keep you connected and balanced
Things to weigh
  • No specific mention of the tech stack used for the website
  • High visibility role may come with significant pressure to deliver results
  • Remote position may require strong self-management skills
Job score3.6/5
Benefits4/5
Freshness1/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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