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Senior Product Manager - Growth

Credible
Location
Tel Aviv, Israel
Posted
6 days ago
Department
Product - Management
What they actually want (must-haves)
  • 5+ years in a Product Management role with a focus on conversion rate optimization or performance marketing
  • Hands-on experience designing, running, and analyzing A/B tests on landing pages or on-site funnels
  • Strong understanding of paid acquisition mechanics and Quality Score
  • Ability to write clear specs and collaborate with engineers
  • Experience with Google Analytics, Looker, or similar analytics tools
  • Strong written English communication skills
Nice to have
  • Experience at a FinTech, financial marketplace, or lead-generation company
  • Familiarity with Google Ads Quality Score
  • Experience with Strapi
  • Experience with experimentation platforms like Optimizely or VWO
  • Background working with session replay tools and funnel analytics
What the job really is

As a Senior Product Manager at Credible, you will focus on optimizing conversion rates for performance marketing landing pages and the on-site funnel. Your role involves managing the experiments roadmap, collaborating with cross-functional teams to create and refine landing pages, and conducting A/B tests to analyze performance. You will also track key performance indicators and synthesize user insights to drive continuous improvement in conversion strategies.

Things to weigh
  • No salary listed
  • Role involves high iteration and speed over perfection, which may suit some candidates but not others
  • Focus on CRO may limit exposure to broader product management responsibilities
Job score3/5
Benefits1/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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