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Senior Product Manager - Growth

Credible
Location
Remote, United States
Posted
6 days ago
Department
Product - Management
What they actually want (must-haves)
  • 5+ years in a Product Management role with a focus on conversion rate optimization, growth, or performance marketing products
  • Hands-on experience designing, running, and analyzing A/B tests on landing pages or on-site funnels
  • Strong understanding of paid acquisition mechanics, including Quality Score and landing page relevance
  • Ability to write clear specs and collaborate with engineers
  • Experience with Google Analytics, Looker, or similar analytics tools
  • Strong written communication skills
Nice to have
  • Experience at a FinTech, financial marketplace, or lead-generation company
  • Familiarity with Google Ads Quality Score
  • Experience with Strapi
  • Experience with experimentation platforms like Optimizely, VWO, or Google Optimize
  • Background working with session replay tools and funnel analytics
What the job really is

As a Senior Product Manager at Credible, you will lead the conversion rate optimization (CRO) efforts for performance marketing landing pages and the on-site funnel. Your role involves managing a roadmap of experiments, collaborating with cross-functional teams, and analyzing data to improve conversion rates. You will also be responsible for reporting on performance metrics and synthesizing user insights to inform testing strategies.

Benefits
  • Medical/dental/vision insurance
  • 401(k) plan
  • Paid time off
  • Annual discretionary bonus
Things to weigh
  • No specific mention of remote work culture or team dynamics
  • The role requires a strong quantitative background, which may not suit all candidates
  • The emphasis on speed and pragmatism may lead to a fast-paced, high-pressure environment
Job score3.2/5
Benefits2/5
Freshness5/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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