HHiring Reality
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Demand Generation Manager, Industrials & Manufacturing

Commercetools
Location
Boston, Massachusetts, United States (Hybrid)
Posted
1 month ago
Department
Marketing
What they actually want (must-haves)
  • 3–5 years of experience in Demand Generation, Performance Marketing, Account based Marketing, Industry Marketing or Growth Marketing within B2B SaaS
  • Hands-on experience running multi-channel campaigns and ABM programs, from concept through to pipeline reporting
  • Experience planning and executing field events, executive roundtables, or conference presence that reliably convert into pipeline
  • Strong collaboration skills; comfortable working closely with Product Marketing, Sales, and RevOps
  • Proficiency with marketing and campaign tooling such as HubSpot, DemandBase, Navattic, and standard reporting/attribution tools
  • Bachelor's degree in Marketing, Business, Communications, or a related field
Nice to have
  • Experience marketing to the Manufacturing/Industrials industry sectors
What the job really is

As a Demand Generation Manager for the Manufacturing and Industrials vertical at commercetools, you will be responsible for generating qualified pipeline through targeted campaigns, events, and account-based marketing strategies. Your role involves collaborating with sales and product marketing teams to create effective multi-channel campaigns, manage event planning, and optimize pipeline reporting based on performance data.

Benefits
  • Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support
  • Learning and development opportunities including an annual learning budget, access to self-paced learning platforms and language training, personalized coaching, mentorship, and leadership programs
  • Family Leave Plus gives you additional fully paid weeks of parental leave on top of government-provided leave
  • Our equity participation program allows you to share in our success
Things to weigh
  • Hybrid position with three days a week in the Boston office
  • No specific mention of remote work flexibility beyond the hybrid model
  • The role requires a balance of creative and analytical skills, which may not suit all candidates
Job score2.8/5
Benefits2/5
Freshness3/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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