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Senior Strategist, Paid Search B2B

Code3
Location
Anywhere in the United States
Posted
1 month ago
Department
B2B
Salary
$82,000 - $106,000
What they actually want (must-haves)
  • 4-6 years of hands-on paid search experience
  • Substantial experience developing and optimizing SEM programs for B2B organizations
  • Demonstrated experience developing and executing paid search strategies for lead generation and sales pipeline
  • Ability to anticipate client requests and provide proactive solutions
  • Experience with CRM and marketing automation data to evaluate paid search performance
  • Familiarity with platforms such as Salesforce, HubSpot, Marketo or similar
Nice to have
  • Certifications in digital marketing and/or paid search media strategy (e.g., Google Analytics Certification, Microsoft Advertising Search Certification, Google Ads Search Certification)
What the job really is

As a Senior Strategist for Paid Search B2B at Code3, you will lead the paid search strategy and execution for a portfolio of B2B clients, focusing on driving demand throughout the buyer journey. Your role involves developing and optimizing paid search campaigns, conducting audits, and leveraging data to connect search performance with broader business outcomes. You will collaborate with cross-disciplinary teams and maintain strong client relationships while providing insights and recommendations based on industry trends.

Benefits
  • Full medical, dental, and vision benefits
  • Generous retirement program
  • Thoughtful parental leave and return program
  • Flexible Time Off, holidays, quarterly Company 'Recharge' Days, and holiday closure in December
  • Ongoing learning and development opportunities
Things to weigh
  • Salary range provided is $82,000 - $106,000, which may vary based on experience and location
  • The role requires a strong understanding of the B2B media landscape and may involve complex strategies
  • The position emphasizes relationship-building and collaboration, which may not suit all candidates
Job score4/5
Benefits3/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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