HHiring Reality
← Cobalt

Senior GTM Systems & AI Engineer

Cobalt
Location
Remote - US
Posted
26 days ago
Department
RevOps
Salary
$135,000 - $160,000
What they actually want (must-haves)
  • 7+ years of experience in GTM Systems, Revenue Operations, Marketing Operations, Salesforce Administration, GTM Engineering, or a related field within B2B SaaS
  • Advanced hands-on Salesforce administration expertise, including Flows, automation, permissions, integrations, data architecture, reporting, dashboards, and governance
  • Advanced hands-on HubSpot administration expertise, including workflows, lifecycle management, lead scoring and routing, forms, campaigns, attribution, automation, integrations, and reporting
  • Experience serving as a primary technical owner of Salesforce and HubSpot, including managing the integration and data flow between the two platforms
  • Strong understanding of the end-to-end B2B SaaS GTM lifecycle across Marketing, Sales, and Customer Success, with the ability to understand business requirements and translate them into scalable technical solutions
  • Strong experience with GTM data enrichment and governance, including enrichment providers, matching and mapping logic, deduplication, normalization, data quality monitoring, and CRM data management
Nice to have
  • Experience with GTM technologies such as Apollo, Clay, LeanData, ZoomInfo, 6sense, Gong, Outreach, Qualified, Clari, UserGems, Planhat, or similar platforms
  • Experience designing signal-based GTM workflows using intent, engagement, enrichment, product, or customer data
  • Experience building or deploying AI-powered workflows or agents within GTM systems
  • Working knowledge of SQL, Python, JavaScript, TypeScript, or similar technologies used to extend and automate GTM systems
  • Experience supporting a scaling SaaS organization through systems transformation, technology consolidation, or process redesign.
What the job really is

The Senior GTM Systems & AI Engineer at Cobalt will be responsible for managing and scaling the technology infrastructure that supports the go-to-market organization. This includes overseeing Salesforce and HubSpot, ensuring data quality and integration, and leveraging automation and AI to enhance operational efficiency. The role requires collaboration across various teams to translate business needs into technical solutions and maintain a reliable GTM technology ecosystem.

Benefits
  • Competitive compensation and an attractive equity plan
  • 401(k) program (US) or pension (EU)
  • Medical, dental, vision and life insurance (US) or statutory healthcare (EU)
  • Stipends for wellness, work-from-home equipment & wifi, and learning & development
  • Flexible, generous paid time off and paid parental leave.
Things to weigh
  • The role requires a strong technical background in both Salesforce and HubSpot, which may limit candidates without this specific experience.
  • The position is highly cross-functional, requiring collaboration with various teams, which may not suit candidates preferring isolated work.
  • No specific mention of remote work policies or team dynamics, which could be important for candidates considering work-life balance.
Job score4.4/5
Benefits3/5
Freshness4/5
Career value5/5
Role clarity5/5
Pay transparency5/5

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