HHiring Reality
← Chowbus

Bilingual Product Marketing Manager (Mandarin, English)

Chowbus
Location
United States
Posted
25 days ago
Department
Marketing
Salary
$100,000–$145,000
What they actually want (must-haves)
  • 6+ years of experience in product marketing, lifecycle marketing, or content marketing, ideally in B2B SaaS, fintech, or payments
  • Experience leading or supporting product launches and go-to-market plans
  • Experience writing clear, benefit-driven copy for a non-technical audience
  • Experience with lifecycle/CRM marketing tools such as HubSpot, Braze, or Iterable
  • Experience partnering with Product, Sales, or Customer Success teams
  • Excellent written and verbal communication skills in English
Nice to have
  • Experience in restaurant technology, POS, or payments
  • Experience with sales enablement tools such as Highspot or Seismic
  • Experience with customer research, win/loss analysis, or voice-of-customer programs
  • Proficiency with Salesforce, SQL, or Tableau
What the job really is

As a Bilingual Product Marketing Manager at Chowbus, you will lead the positioning, lifecycle marketing, and content creation for the company's POS, software, financial services, and AI products. Your role involves developing go-to-market strategies, managing customer lifecycle campaigns, and creating marketing content that resonates with restaurant owners, particularly in the Asian cuisine sector. This position requires collaboration with various teams and a focus on improving customer engagement and retention through targeted marketing efforts.

Benefits
  • Competitive compensation package
  • Medical, dental, and vision insurance
  • 401(k)
  • 100% employer-paid Short-Term Disability (STD)
  • 100% employer-paid Life Insurance
  • 100% employer-paid AD&D Insurance
Things to weigh
  • Remote role may require self-discipline and effective communication in a virtual environment
  • Focus on Asian cuisine restaurant owners may limit exposure to broader market segments
  • Competitive landscape includes established companies like Toast and Square, indicating a challenging market environment
Job score4.4/5
Benefits5/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency5/5

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