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← Cardata

Senior Field Marketing Manager

Cardata
Location
Toronto, Ontario, Canada
Posted
23 days ago
Department
Growth & Marketing
Salary
$120,000–$140,000
What they actually want (must-haves)
  • 5–7 years of experience in Field Marketing or Event Marketing
  • Proven experience building and executing B2B field marketing programs
  • Strong commercial orientation connecting marketing programs to pipeline creation
  • Experience managing a marketing budget and evaluating ROI
  • Strong relationship-building skills with industry partners and stakeholders
  • Proactive approach to identifying marketing opportunities
Nice to have
  • Experience in B2B SaaS or high-growth technology companies
  • Experience marketing to Finance, HR, Operations, or Fleet decision makers
  • Experience developing relationships with industry associations
  • Experience sourcing speaking engagements or thought leadership opportunities
  • Experience using HubSpot, Salesforce, or similar platforms
What the job really is

As a Senior Field Marketing Manager at Cardata, you will be responsible for developing and executing the field marketing strategy across various channels such as events, webinars, and partnerships. Your role will involve collaborating closely with Sales to ensure marketing efforts align with business goals, managing budgets, and measuring the impact of marketing initiatives on pipeline and revenue. You will also focus on building relationships within the industry to enhance Cardata's visibility and presence in the market.

Benefits
  • Remote work and flexible working hours
  • Mentorship and development opportunities
  • Extended medical & dental benefits
  • Healthcare spending account
  • $3,000 annual Health and Wellness Spending Account
  • Employee assistance program (EAP)
Things to weigh
  • Fast-paced environment may not suit everyone
  • No specific mention of team size or structure
  • Role requires regular travel, which may impact work-life balance
Job score4.4/5
Benefits4/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency5/5

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