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Growth Marketing Lead

Banyan Software
Location
Atlanta, Georgia, United States
Posted
23 days ago
Department
Teamup US, Inc.
What they actually want (must-haves)
  • 5+ years in growth or lifecycle marketing at a product-led SaaS company
  • Experience leading in-product viral loops and self-serve conversion work
  • Hands-on SEO depth and understanding of AI-driven search
  • Fluent in analytics, experimentation, email platforms, light HTML/CSS, and AI tools
  • Experience partnering with design and engineering to ship growth initiatives
What the job really is

The Growth Marketing Lead at Banyan Software will be responsible for managing the entire self-serve funnel for Teamup, a calendar application with over 5 million users. This role involves building in-product viral loops, leading AI onboarding, optimizing lifecycle email strategies, and driving organic acquisition through various channels. The position requires collaboration with design, engineering, and support teams to enhance user activation and conversion rates.

Benefits
  • Expected base salary of $135,000 USD excluding annual bonus
Things to weigh
  • No specific mention of remote work policies or flexibility
  • The role emphasizes a hands-on approach, which may require a strong commitment to experimentation and data analysis
  • No additional benefits or perks listed beyond salary
Job score2.8/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity5/5
Pay transparency0/5

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