The Social Media Lead at Asana will be responsible for managing and enhancing the company's voice across various social media platforms, including LinkedIn, X, YouTube, Instagram, TikTok, and Reddit. This role involves creating original video content, developing social strategies, and engaging with the community while collaborating with multiple teams to ensure a consistent brand narrative. The position requires a hands-on approach to content creation and a strategic mindset to drive business impact through social media efforts.
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