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Sr. Analyst, Business Development

AppLovin
Location
Berlin
Posted
26 days ago
Department
Business Development - Consumer
What they actually want (must-haves)
  • 3+ years of experience in performance marketing, media buying, or digital strategy in the Consumer or eCommerce industry
  • Strong understanding of key performance KPIs, attribution models, and customer behavior analytics
  • Experience with Shopify and direct-to-consumer (DTC) business models
  • Outstanding analytical ability and strategic grasp of the big picture
  • Ability to work independently and with a team in a fast-paced and dynamic environment
  • Exceptional communication skills
Nice to have
  • BA/BS degree with a strong academic record
  • Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital marketing platforms
  • Experience with full-funnel media buying, conversion rate optimization (CRO) tactics, incrementality tests, and lifecycle marketing
  • Mobile experience and knowledge of the mobile advertising landscape
  • Basic understanding of programming or scripting
What the job really is

As a Sr. Analyst in Business Development at AppLovin, you will focus on driving growth for consumer brands by leveraging the company's performance marketing platform. Your role involves building relationships with key stakeholders, optimizing advertising campaigns, and collaborating with internal teams to enhance AppLovin's eCommerce advertising solutions. This position requires onsite presence in Berlin and offers the opportunity to shape a new business line in a fast-paced environment.

Things to weigh
  • Role requires onsite presence in Berlin
  • Client-facing role may involve travel for industry events and conferences
  • Fast-paced environment may require adaptability and quick decision-making
Job score2.6/5
Benefits1/5
Freshness4/5
Career value4/5
Role clarity4/5
Pay transparency0/5

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